Aims

To understand the company from inside out we've done a research on the company, while taking into account whole industry in general across the globe. Set aims were:

• to have the website visitors focus on the most important and significant aspects
• to share the vision of RicBerry
• to bring attention to the process of product creation
• to present RicBerry in a clear way
• to turn the website into fascinating journey with RicBerry
• to create a unique look and feel of the unique natural products - Ricberry

Navigation and structure

One Page navigation style is a simple and good way for storytelling. Getting the clear vision of structure and navigation is crucial, as it affects every single stage further.

Mockup, draft design and actual result.

Adding spices

Website was enhanced with animations, visual tweaks and details. Further to things listed above, we've reworked numerous sections, including:

• Team members
• Gathering berries
• Principles 

Website overview

Socially friendly

Sharing the website on social networks is a powerful way of sharing information, being the most efficient way to spread the word at the same time. In order to increase the response rate we have configured all meta data of the website for both search engines and social networks.

Guideline

On the way to build the right color gamut.

Guideline

Received awards